Category: Business Development

UM once again takes RECMA’s top spot for Canadian agencies with a score of 23, the only Canadian agency to achieve a Dominant classification, while also scoring highest in the Vitality category with 14 points. UM continues to demonstrate industry leadership by earning the strongest scores on new business performance, client portfolio growth and pitch participation, year

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UM takes RECMA’s top spot for Canadian agencies with a score of 24, maintaining its Dominant classification, while also scoring highest in the vitality category with 13 points. UM continues to demonstrate industry leadership by earning the highest marks in new business performance, client portfolio growth and pitch participation, year after year.  RECMA ranks media

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UM Canada ranks among the most dominant media agencies globally, according to this year’s RECMA Diagnostics report, and the top-rated agency in Canada.  UM’s standout performance is based on multiple strengths, including expertise in specialized areas like data and technology, new business growth, leadership stability, and client portfolio. It’s a reflection of UM’s commitment to building capabilities

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RECMA has released its latest global “vitality” rating of media agencies’ competitiveness, and UM leads the way. The vitality score is an index based on qualitative measures such as competitiveness, revenue from new business, pitch participation over a three-year period, awards and the stability of top management. The Interpublic-owned UM earned an indexed score of

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UM has added a number of new brands to its roster this year, but it’s ended the calendar year with one more. Food delivery SkipTheDishes has selected UM as its new media AOR in Canada. SkipTheDishes – or “Skip,” as it’s nicknamed affectionately – has a unique challenge for its media agency; it claims it’s

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Levi Strauss & Co. has named Interpublic Group of Cos.’ UM as its media agency of record for the Americas following a review, three people close to the business tell Ad Age. The decision will end the San Francisco-based clothing company’s relationship with incumbent agency of record Omnicom’s OMD, which first won lead media buying and planning duties across the Levi’s North American

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As the fifth CEO of IPG Mediabrands, Daryl Lee takes over day-to-day leadership of one of the world’s biggest and most diversified media services portfolios, succeeding Philippe Krakowsky, who becomes COO of parent Interpublic, and heir apparent to Chairman-CEO Michael Roth. Lee, who most recently served as CEO of Mediabrands’ UM unit, now assumes oversight of

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